FOUNDED
in ATLANTA, GA

Artist Joelle Monique in a bright pink dress sitting at a desk in a modern office. Behind her is a colorful abstract painting on a white wall. The desk has various items including books, a globe, and decorative objects.

Noteworthy Couture is an everyday, inclusive stationery brand with fashion inspired designs to express yourself in style. All products are created from original artwork by the artist L, and are specially curated for fashion and lifestyle enthusiasts.

It is our mission to provide keepsakes that uplift, celebrate, and create space for meaningful connection while showcasing the beauty of diversity through art.


About the artist L
L (Joelle Monique) is a multidisciplinary artist based in Atlanta, GA who was born and raised in San Antonio, TX. She received her Bachelor’s Degree from Spelman College and has cultivated a career rooted in service and hospitality with a diverse background in human resources, visual merchandising, personal styling, branding and web design.

A Note from L
From as early as I can remember, I’ve always had a love affair with stationery and art. I can vividly remember flipping through the pages of Vogue, Harper’s Bazaar, and Elle magazines as a young girl while in line at the grocery store, desperately seeking to find faces that looked like me but found very few to none. I dreamed of being the next Naomi or Tyra, so I could not only be an image of inspiration to another black or brown child to look up to as I did to my superheroes, but also to make art. That is what those fashion editorial spreads were to me — living art. I remember having 3 things I wanted to be when I grew up: a teacher, a model, or a fashion designer. I lacked the patience to be a teacher, I had the height but wasn’t the right size to be a model in those times, and I couldn’t sew well enough to be a fashion designer; but, the one thing I had were my sketches! I’ve always loved to illustrate and create; even before I knew there was a name for what I was doing.

I’ve also been known to lose myself in the greeting card aisles. Selecting a card has always been very personal to me. I take time to read the messages, to find artwork that is unique and if I’m lucky enough— looks like me too, while also matching the feelings I wish to evoke. I often found a void when searching for this which is how Noteworthy Couture was born. It was cultivated to meet a need for a stationery brand to meet all your greeting needs, where everyone could feel seen and represented with the ability to craft a personal tailored message to express yourself packaged in a beautiful and unique design.

Our Brand

  • Hand-painted designs

    Each design starts from an original painting or illustration. Joelle creates each artwork using a variety of mediums from acrylic, gouache, and marker which makes each design truly one of a kind and a treasured keepsake.

    Artist Joelle Monique painting at a desk with various colorful abstract canvas artworks, brushes, and paint supplies.
  • ALL OCCASION

    Our fashion inspired greeting cards can be used for most everyday occasions or holiday that you feel the design inspires. The blank interior makes it perfect for you to write a handwritten note and add your personal touch.

    Woman holding a greeting card featuring artwork depicting a black woman in a pink glamorous dress standing in front of a vintage bathtub with a quote "Give yourself permission to pause" to promote self care and self love.
  • representation matters

    All products are designed with intention and a mission to ensure our customers feel seen, celebrated, and beautiful. It is our aim to create space for community, connection, and empowerment through inclusivity.

    Illustrated card featuring a stylish woman with curly silver stranded hair, sunglasses, and a hot pink off-shoulder top, set against a vibrant orange background. The text at the bottom reads the affirmation 'You are electrifying.'